Best Beauty Launches of February 2021

The Individualist (Purples) 9-Pan EyeShadow Palette

Experimenting with makeup is no new activity; for some, it is a therapeutic practice that is part of a larger routine.

Throughout this past year, many individuals have turned to beauty as a form of expression, art, and relaxation during a tough time. As the curtain slowly begins to close on winter, we’re looking forward to brighter—and bolder—days ahead. But let’s not forget to shine a spotlight on those new products that piqued our interest, and helped us stay sane through the chillier months.

In an article detailing “Every February Beauty Launch You Need to Know” for writer Emerald Elitou cites imayla beauty’s The Individualist 9-Pan EyeShadow palette as “just what you need to showcase your personal style.” With 9 stunning shades in matte, metallic and shimmer finishes, you can create endless looks that push you into the season of spring. The palette is clean, vegan, cruelty-free, dermatologist and ophthalmologist tested and safe for sensitive eyes.

Discover a unique line of skincare-infused, carefully tested cosmetics. Explore the collection at, then share your looks on social media and tag @imaylabeauty!

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